From press releases, to project proposals, blogs, content marketing and social media posts, we all know that in the world of public relations, content is king and there is a lot to write. Some of us excel when prodded by a looming deadline, while others struggle to create compelling and engaging prose under that kind of pressure. Either way, we can all use some time-savers when it comes to writing.
Here are our 5 most favorite editorial tools that you can start using in your efforts to be better communicators!
1.) For Those Who Have Trouble Keeping It Simple: The Hemingway App
The creators of the Hemingway App set out to address a common mistake – when writers try hard to find just the right word, sentences can easily grow to the point that they became difficult to understand. Inspired by Hemingway’s bold, blunt and clear style of prose, this tool suggests improvements by highlighting long, complex sentences, excessive use of adverbs, and frequent instances of the passive voice. There’s also a ‘distraction free mode’ for all of us procrastinators. Papa would be proud.
2.) For Those Who Write Better Than They Spell Or Type: Grammarly
Did we just celebrate Presidents Day, Presidents’ Day or President’s Day? Waste no more time googling the proper placement of apostrophes. Like spell check on steroids – Grammarly makes sure that your writing is free of typos and grammatical errors. The Chrome extension is especially a dream for everything you type, anywhere on the web.
3.) For Those Who Hate Repeating Themselves: aText
aText is a ‘text expander’ used to create your own shortcut abbreviations for things you type regularly. For example you can create the shortcut “Myname” to automatically insert your first, middle and last name in any application. Or, you could set it up so that your organization’s mission statement is inserted whenever you type “ABCmission.”
4.) For Those Who Can (or Have to) Write Everywhere: Byword
Byword let’s you access any of your documents, on all your devices, and edit them from anywhere. You write in a plain text work environment that’s easy to read and easily converted to HTML – meaning your writing is optimized for web-publishing.
5.) For Those Who Like To Reference Source Material: Evernote
Kind of like an online Trapper folder, Evernote keeps track of your notes from your morning meeting, that article you saw on LinkedIn, that photo you wanted to use for that blog post, the contract you’re annotating for that client, and the transcript of those voicemail messages from yesterday – all in one place. Evernote is your external brain for everything you write, no matter where and when you write it. It syncs across all devices so that you never lose track of a single idea or post.