Latest posts by MediaTracks (see all)
- California Table Grape Commission – Healthy Snacking ANR - July 19, 2016
- California Table Grape Commission – The New Staple Fruit ANR - July 11, 2016
- Alzheimer’s Association – Brain Awareness Month ANR - July 5, 2016
Audio News Release promotes Alzheimer’s and Brain Awareness Month 2016
June is Alzheimer’s Disease and Brain Awareness Month. We teamed up with the Alzheimer’s Association to create an Audio News Release (ANR) to teach listeners about the disease. The Audio News Release talks about resources, risks, and support services for sufferers and their loved ones. The ANR aired on both of our public affairs programs, Radio Health Journal and Viewpoints, throughout the month of June.
Alzheimer’s Disease is a fatal disease that robs people of their ability to remember. Our Audio News Release exposes some myths that might discourage people from seeking a diagnosis for themselves or a family member. For example, a popular misconception surrounding Alzheimer's Disease is that the illness is a normal part of the aging process, which is untrue.
Another surprising fact about the disease is how it affects the health and finances of caregivers. According to the 2016 Alzheimer’s Disease Facts and Figures Report, nearly half of caregivers have to cut back on their own expenses and basic needs, such as food and medical care. In this way, the disease can significantly impact the entire family of a patient. Fortunately, there are helpful resources available, and the key to making the most of those resources is an early diagnosis.
Audio News Release reaches National Audience about Alzheimer's Disease
The Audio News Release about Alzheimer's Disease aired in both Radio Health Journal and Viewpoints, reaching over 20 million listeners throughout the nation, including each of the 25 top markets. Talk to one of our media experts about promoting awareness of your organization’s mission on hundreds of radio stations nationwide through an Audio News Release.
Educate Yourself about Alzheimer’s Disease
Visit https://alz.org/alzheimers-dementia/what-is-alzheimers/brain_tour to uncover the truth about Alzheimer’s disease and take action. It’s never too late to reduce the risk of cognitive decline. Learn more at http://alz.org/brain-health/10_ways-to-love-your-brain.asp.
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